Adobe ♡ Choice

From the Adobe Site:

At Adobe, we believe that the open flow of creativity, ideas, and information should be limited only by the imagination. Innovation thrives when people are free to choose the technologies that enable them to openly express themselves and access information where and when they want. Everyone loses when technological barriers impede the exchange of ideas.

Openness is at Adobe's core. Our first technology was an open standard that liberated publishing from proprietary printing systems, and soon afterward our PDF technology eliminated barriers to sharing documents across platforms.

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Great indeed ^^

But...

Speaking of inaccesible technology, I wish Adobe CS were more affordable, as it's one of the most popular software among (often penniless) freelance designers. Just a thought...